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  • They’’re Searching So Why Aren’’t They Buying?
    by Karon Thackston ©© 2003
    http://www.marketingwords.com

    There seems to be a common myth regarding site visitors and the buying process these days. I’’ve heard this statement more than a few ...
    Author: Karon Thackston


  • Writing Benefit-Driven Web Copy – 4 Steps to More Sales
    You've identified the benefits you offer your customers, but how do you turn a list of benefits into engaging web copy which converts visitors into customers?

    Recently I wrote an article explai ...
    Author: Glenn Murray


  • 10 Things You Should Expect From Your IT Copywriter

    Anyone who’s ever tried marketing IT products
    or services knows that it’s a specialist field.
    Your customers in the IT industry have very unique and
    specific requirements, and that mean ...
    Author: Glenn Murray


  • Segmenting Your Target Audience Through Your Copywriting
    by Karon Thackston © 2004
    http://www.copywritingcourse.com

    Ask any copywriter what the first commandment of copywriting is and they’ll quickly tell you “Know Thy Target Audience.” In order t ...
    Author: Karon Thackston


  • Are You Asking the Right Questions in Your Copy?
    Are You Asking the Right Questions in Your Copy?
    by Karon Thackston © 2004
    http://www.copywritingcourse.com

    It’s a common approach to writing copy. You begin by asking questions. Why? To ...
    Author: Karon Thackston


  • Which TLD
    Which TLD

    Which top-level domain (TLD) to choose?

    By Clare Lawrence 10th March 2003 Clare is the CEO of Discount Domains Ltd a leading UK Domain name registration service.

    I am of ...
    Author: Clare Lawrence


  • Copywriting Makeover: It’s Not About YOU, It’s About THEM
    by Karon Thackston © 2003
    http://www.copywritingcourse.com

    I’ve always loved scented candles. They help create a cozy atmosphere. They give you a relaxed feeling. And - most importantly - th ...
    Author: Karon Thackston


  • A Lesson From “The Apprentice” That Can Make You A Master
    by Karon Thackston © 2004
    http://www.copywritingcourse.com

    I have to admit, I was curious. When I saw previews of a new show called “The Apprentice,” it made me want to at least watch the p ...
    Author: Karon Thackston


  • Web Designing Tips
    Web Design Tips:

    Easy That's how you'd like life to be, right? Especially when you're creating a website on your own. But that doesn't mean you want the site to look severe and just functional. ...
    Author: Pawan Bangar


  • Writing Tips for Your Website
    Article Title: Writing Tips for Your Website

    Contains 637 words, 60 characters per line Contact email:
    jennifer.ryan@sbcglobal.net

    You may reprint this article in its entirety in an ...
    Author: Jennifer Ryan


     

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